Why is it that opportunists are always waiting to make a buck on the next scientific discovery concerning body fat? They make a huge profit from all the hype and all the gullible consumers who pay good money for their scams. Seems like as soon as the news gets out that the fraudulent claims are on infomercials and magazine ads. They rake in the cash until the feds shut them down and then they move on to the next thing.

Seems like people are always ready to spend their money on the quick fix, regardless of how shady it seems. A good example is how scammers tried to exploit the relationship between cortisol and abdominal fat.

All you have to do is search the web about cortisol and you’ll be amazed at what you see.
According to the entrepreneurs, cortisol makes you fat, causes stress, and hinders muscle growth.

When people hear the advertising that is supposed to be based on science, they believe it and buy the products.

There are also key words like stress to make an emotional appeal that some people can’t resist. The only problem is that most of the announced claims are just lies with a sprinkling of truth.

You need to be aware of cortisol if you are going to optimize you health and fitness program.

You need to be careful too, because if you don’t get accurate information, you too could become a victim. Here are a few brief answers to common questions about cortisol.

- What is cortisol?

Cortisol is a naturally produced hormone that is made in the adrenal glands. It effects the level of glucose in the blood.

– What is the purpose of cortisol?

Cortisol has to do with the body’ reaction to stress. The more stress you have, the more cortisol you will have. – How does it work? As part of the human fight or flight reaction process, cortisol is released at stressful or traumatic times. You can get tested to see what your cortisol level is. Too much of a good thing can hurt you. You gain weight from eating too much, not from exccess amounts of cortisol. You will always do better by developing an effective nutrition and exercise program than by taking any supplement.